On December 01, 2025, Sunfish and Ivy Fertility expand partnership to break down the barriers to building a family in order to make fertility care much more accessible for all, advancing their shared purpose in terms of expanding fertility access through this enhanced collaboration with the leading fertility clinic network.

At the cutting edge of technology as well as patient care, the expanded partnership can now go ahead and support patients across all 28 of Ivy's clinic locations across the country by way of elevated financial support. All Ivy patients are now going to have access to the Financial Hub of Sunfish, which is a newly launched platform that is designed to help people confidently navigate all-in costs when it comes to medically assisted fertility care, along with the loan marketplace and network of trusted partner lenders of Sunfish. Select Ivy clinics are going to offer the IVF Success Program of Sunfish, which makes utmost use of the distinct biodata to create personalized flat-fee IVF bundles.

The innovative approach by Sunfish is indeed proving to be quite effective, with its patients more likely to go home with a baby. Among the Sunfish patients to date, almost 71% of transfers have resulted in successful pregnancy as well as graduation to OBGYN as compared to around 54% of the national average. For patients having no insurance, twice as many have been able to begin with treatment at clinics that offer the Sunfish IVF Success Program vis-à-vis those without it, since Sunfish helps to overcome the financial barriers and risk as well as the need for support. These results are indeed a crystal-clear example of how data as well as the right support can go ahead and transform access to care and also enable more families to pursue their parenthood dream.

According to the CEO and co-founder of Sunfish, Angela Rastegar, Ivy was one of their first clinic partners, and after three years and hundreds of patients later, they are very much thrilled to support more families when it comes to their fertility journeys. She added that as someone who has been through the process herself, she has always believed that IVF should not at all feel like a financial gamble, and now at Sunfish, they are making use of the data and AI along with design, which will lead to making care much more accessible and also seamless to navigate. This sort of combination of predictive analytics as well as financial protection, teamed with the exceptional patient care that Ivy offers, is, without a shred of doubt, transforming how families as well as clinics think, keeping in mind fertility and financing.

Overall Financial Resources, No Matter the Individual

For many, the emotional weight of the fertility journey gets compounded by the reality that care can also feel quite out of reach long before people even walk into a clinic. Sunfish happens to be on a mission to change this reality for patients by way of working with leading clinics such as Ivy Fertility, who go on to provide medical care, in order to create a wraparound support system that includes financial and administrative and, of course, emotional support.

No matter the Ivy clinic patient, they are going to have access to financial resources along with evidence-based guidance via access to Financial Hub of Sunfish so as to enable them to plan their journey to parenthood. This includes a customized evaluation that offers a customized snapshot of fertility costs and also funding alternatives based upon the unique needs as well as circumstances of every individual. When the time comes, the loan marketplace of Sunfish matches them with certain pre-approved and pre-qualified personal loan offers in one place. For patients making use of Sunfish's IVF Success Program, they are going to gain clarity and confidence right from the start. The predictive model of Sunfish makes ideal use of AI and biodata, which is specific to each patient and clinic, to estimate the overall cost to the baby right from the first consultation till the delivery. The fact is that Sunfish doesn’t just forecast the costs, but it also stands behind the accuracy of the model through offering a cost guarantee along with the option of a partial refund if the treatment doesn’t succeed.

As per Ivy Fertility’s Chief Growth Officer, Constance Rapson, their team is consistently assessing the best solutions along with innovations that are going to stand up to patient care. As a long-time Sunfish partner, they have seen how they are making use of new technology in order to make the patient experience exceptional through offering greater financial support, in addition to clarity, hence ultimately helping more people to go home with a baby. They are very excited to bring this innovative care to all of their patients.

Commitment to Financial Help

It is well to be noted that for one in five families in the U.S., medical support is of the essence so as to build a family; however, financial barriers still go on to remain the top reason why people delay or probably never even start the treatment. As a matter of fact, data goes on to show that 54%-65% of the prospects drop out from the treatment process due to financial strain.

In addition to this. Sunfish has also gone ahead and announced the expansion of its Sunfish Cares initiative for all of its clinic partners. Originally launched with the help of Ivy Fertility Clinic and Utah Fertility Center, Sunfish Cares came into being so as to help ease the financial burden when it comes to fertility treatment for the future parents. Sunfish is apparently contributing a minimum of $1,000 for every new IVF Success Program patient at the participating clinics, which may look small but is definitely a meaningful step to make care feel more accessible and compassionate as well as human.

To date, eight families have already benefited from the Sunfish Cares initiative as Sunfish and Ivy Fertility expand partnership with the objective of supporting hundreds more. According to one of the Sunfish patients in Utah who was supported by the Sunfish Cares initiative, she was grateful for everything Sunfish did and also for all the support provided through this expanded partnership.